Frida Enters Older Kids' Personal Care Category With 32-Product Line
Frida is expanding beyond infant and postpartum care with a 32-product line designed to bridge the personal care gap for older kids.
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Tag: Product Launch Page 2
Alo Begins China Expansion With Exclusive Tmall Launch
Alo Yoga has launched its official storefront on Alibaba's Tmall, adopting an online-first strategy to tap China's expanding luxury wellness market.
Ulta Beauty Bets on Scalp Care Market with Prestige Brand Nutrire
Ulta Beauty is expanding its prestige hair portfolio by launching scalp-care brand Nutrire, tapping into growing prestige sales and the 'skinification' of...
Jupiter Enters Ulta Beauty as Retailer Expands Clinical Hair Care
Dandruff brand Jupiter is expanding into 500 Ulta Beauty stores as the retailer leans into clinical scalp care and targeted hair solutions.
How CeraVe Is Scaling Dermatologist-Led Skincare in the UK Market
CeraVe UK & Ireland GM Sarah Atkins details how the brand is expanding sun care, simplifying skincare routines, and fighting online misinformation.
Why Skindinavia Partnered With MCoBeauty After Splitting From Urban Decay
After splitting with Urban Decay, Skindinavia founder Allen Goldman partnered with MCoBeauty to reintroduce his original setting spray formula at Target.
Saie Enters Eye Shadow Category with 1990s-Inspired Collection
Saie is entering the eye shadow category with SuperSuede Baked Eyeshadow, a 1990s-inspired line launching at Sephora and online for $24.
Giorgio Armani Taps Jonathan Bailey to Launch Men's Fragrance I Will
Giorgio Armani and L’Oréal are debuting I Will, the house's first new standalone men's scent franchise in over two decades, fronted by actor Jonathan Bailey.