Can Sheglam Build a Beauty Brand Bigger than Shein?
By reversing the traditional export model, Sheglam has built a $400 million global cosmetics brand powered by social commerce and agile manufacturing.
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By reversing the traditional export model, Sheglam has built a $400 million global cosmetics brand powered by social commerce and agile manufacturing.
The team behind skincare brand Symbiome is crossing over into functional beverages with Hopkind, a non-alcoholic beer formulated for cellular recovery.
AS Watson's new data-driven brand lab highlights how global retailers are leveraging consumer insights to incubate and scale beauty brands.
China's cosmetics retail grew for a 12th straight month in June, as beauty brands pivot from high-cost livestreaming back to profitable shelf e-commerce.
Urban Outfitters is launching Gen Zalpha skincare brand Yes Day across 60 stores, highlighting the retailer's push into youth-focused beauty.
Macy’s Inc. has appointed former Kering Beauté executive Alex Choueiri as the new CEO of luxury beauty retailer Bluemercury.
After building a massive digital presence, DIY lash brand FlutterHabit is making its brick-and-mortar debut in over 500 Sephora stores.
Costco is quietly transforming into a premier beauty channel, leveraging high-income members and a high-velocity, SKU-limited model to attract top brands.
DTC skincare brand Junoco is launching 14 products at Ulta Beauty, marking its major transition from digital-native to national retail.