Saie Enters Eye Shadow Category with 1990s-Inspired Collection
Saie is entering the eye shadow category with SuperSuede Baked Eyeshadow, a 1990s-inspired line launching at Sephora and online for $24.
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Tag: Makeup Page 3
How Marie Dalgar Uses Art and Technology to Build Long-Term Brand Value
Chinese beauty brand Marie Dalgar launched its Shanhai cushion foundation while revealing five global R&D hubs and a 10-year Chinese color research project.
How 20 Chinese Suppliers Powered SHEGLAM's $415 Million Fast-Beauty Empire
SHEIN's cosmetics brand SHEGLAM reached nearly $415 million in sales by applying fast-fashion supply chains to a network of top Chinese manufacturers.
MAC Cosmetics Partners with Jean-Michel Basquiat Estate on Limited-Edition Line
MAC Cosmetics has teamed up with Jean-Michel Basquiat's estate for a six-piece collection celebrating the late neo-expressionist artist's iconic style.
E.l.f. Cosmetics Partners with Bubble for Exclusive Hybrid Skincare-Makeup Line
E.l.f. Cosmetics and Bubble have teamed up for an exclusive hybrid skincare-makeup line inspired by popular product-cocktailing trends.
Kleenex Launches Skincare-Infused Beauty Tissues in Major Brand Expansion
Kleenex is rolling out a skin-specific tissue line infused with ingredients like niacinamide, marking its largest product innovation in three decades.
Samantha Ravndahl’s Beauty Brand Auric Shuts Down After Five Years
Canadian influencer Samantha Ravndahl is closing her luxury cosmetics brand, Auric, citing rising production costs, tariffs, and market pressures.
Why Legacy Beauty Brands Are Doubling Down on Hero Products
Facing market saturation and agile indie rivals, heritage beauty brands are leaning into nostalgia and core franchises to drive long-term repeat purchases.
E.l.f. Cosmetics and Bubble Partner on Limited-Edition Hybrid Collection
E.l.f. Cosmetics and Bubble have teamed up on a limited-edition hybrid collection combining hero skincare and makeup products into dual-chamber packaging.