Beauty Retail's Future Is Instant — and It's Heading to Hefei
As foot traffic plummets and margins shrink, the beauty industry's CS channel turns to instant retail for its next growth engine. A one-day conference in Hefei on June...
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Markets & Trends
Here you will find market movements, consumer behavior, retail channels, and growth trends shaping China's beauty industry.
Highlights
Popular articles from the Markets & Trends category based on views and comments.
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How Trust is Redefining China's $140 Billion Beauty Market
As China’s beauty market surpasses the trillion-yuan mark, consumer behavior is shifting from brand-chasing to authenticity. Here is how brands are leveraging Kuaishou to build trust and drive...
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TikTok Beauty Sales Explode in Southeast Asia as Localized Strategies Pay Off
May 2026 data reveals that Southeast Asia’s booming TikTok beauty market requires highly localized strategies, from mini-sized makeup in Vietnam to ingredient-focused skincare in Thailand.
Latest News & Analysis
Chronological news and analysis articles from the Markets & Trends category.
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Top 100 Chinese Beauty Brands Honored at iPDF Packaging Exhibition
China’s beauty market surpassed 1.1 trillion RMB in 2025, driving domestic brands to transition from "cheap dupes" to science-backed, global competitors.
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Why $400 Million Chinese Beauty Giants Envy a $1.40 Legacy Brand
Chinese beauty brands with massive sales are struggling to build genuine brand equity. Industry insiders explain why relying on paid traffic is failing and how the market is shifting toward long-term value.
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Base Makeup Leads Growth on Douyin as Color Cosmetics Polarize
As China's color cosmetics market enters a mature phase, decorative makeup is cooling down while functional base makeup and 'lazy beauty' products drive resilient growth on Douyin.
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Why Luxury Beauty Brands Are Finally Betting Big on Douyin
Global luxury beauty giants like Estée Lauder and L'Oréal are shifting their focus to Douyin, TikTok's Chinese sister app, as traditional e-commerce and offline retail channels in China slow down.
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Charmzone, Former K-Beauty Leader, Put Up for Sale
Charmzone, once Korea's top cosmetics brand, is being sold after years of losses. Its fall reflects the broader retreat of K-beauty from China, where domestic brands now command nearly 60% of the market.
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Inside EastBuy's Beauty Supply Chain
EastBuy's beauty line is powered by 12 specialist manufacturers, from Cosmax to niche suppliers, showing how Dongfang Zhenxuan is building margin through private label.
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China rewrites cosmetics import rules after a decade
China's General Administration of Customs has released new cosmetics import-export regulations, effective December 2026, tightening traceability, closing sample loopholes, and strengthening oversight — just as the import market rebounds after four years of decline.
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Why buyers from Africa, South Asia, and Russia are flocking to iPDF
Sourcing decision-makers from Russia, Bangladesh, Pakistan, Morocco, and more are heading to Guangzhou for the 2026 iPDF International Future Packaging Expo, bringing massive orders and long-term partnership plans.
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Can a Pump Head Make or Break Repeat Purchases?
Three hours of packaging talk, from emotional to rational. A sales veteran says a pump's pressing feel can decide a product's repurchase rate. At an upcoming Guangzhou expo, designers will unpack how small details...
