Body Care Brand Curie Rebrands as Mass-Market Personal Care Premiumizes
Clean deodorant brand Curie is rolling out a six-figure, gender-neutral rebrand to align with its evolution into an eight-figure body care business.
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News Page 19
Latest News & Analysis
Chronological news and analysis articles from the News category.
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Cosmoprof North America Highlights Next-Gen SPF, Fragrance, and K-Beauty Trends
Cosmoprof North America highlights a beauty market driven by high-performance SPF, expanding fragrance categories, and the continued rise of K-beauty.
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Qingsong Shares Rebrands to Nox Bellcow, Completing 7-Year Beauty Pivot
Fujian Qingsong is renaming itself after its subsidiary, Nox Bellcow, completing a seven-year transition from industrial chemicals to cosmetics manufacturing.
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The Dark Side of China's Traditional 'Ancient Method' Beauty Craze
A state media investigation exposes how unregulated 'ancient formula' cosmetics on Chinese social commerce platforms are causing severe chemical burns.
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Why Puig Spent $380 Million to Tighten Its Grip on Charlotte Tilbury
Puig has acquired an additional stake in Charlotte Tilbury, securing deeper control of its key growth engine after merger talks with Estée Lauder collapsed.
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Baudie Ditches Skincare to Bet Big on Underarm Care
How a mother-daughter duo rebranded Bella Skin Beauty into Baudie, sacrificing their entire product line to focus on a single breakout underarm toner.
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Millennial Parents Drive a Premium Boom in Kids’ Personal Care
As Millennial parents demand clean ingredients, the kids' personal care market is shifting from basic baby soaps to premium, clinical-grade brands.
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How AI and Social Commerce Are Redefining China's Beauty Market
Yaso co-founder Adam Knight explains how AI-driven search, livestreaming, and cross-border e-commerce are reshaping the playbook for beauty brands in China.
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California Naturals Launches Kids' Line to Build a Modern Family Brand
California Naturals is entering the children’s personal care category with a clean, accessible line designed to scale the brand into a household heritage name.
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Mall Giant CR Mixc Lifestyle Launches Self-Operated Beauty Retail Brand
Chinese commercial real estate giant CR Mixc Lifestyle is entering the beauty retail sector with MIXC BEAUTY, challenging Sephora amid a market downturn.
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Gaultier to Launch First Major Women's Fragrance in a Decade
Jean Paul Gaultier is set to launch La Favorite, its first major new women's fragrance pillar in ten years, aiming to capture a younger audience.
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China Cracks Down on Livestream E-Commerce Tax Evasion and Quality Issues
China's livestream e-commerce sector faces a strict regulatory era as authorities crack down on tax evasion, low-quality products, and unfair competition.
